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4 Best Prac­tices When Hir­ing a Design-Build Sig­nage Partner

May 17, 2023

When it comes to cre­at­ing effec­tive sig­nage, work­ing with a pro­fes­sion­al sig­nage part­ner is essen­tial. Choos­ing a part­ner that uses a Design-Build method. By choos­ing Design-Build your sig­nage pro­gram will have the ben­e­fit of min­i­miz­ing project risk and improv­ing your delivery.

Design-Build Defined

Design-Build is a method of project deliv­ery in which one enti­ty — the design-build team — works under a sin­gle con­tract with the project own­er to pro­vide design and con­struc­tion services.

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When it comes to cre­at­ing effec­tive sig­nage, work­ing with a pro­fes­sion­al sig­nage part­ner is essen­tial. Choos­ing a part­ner that uses a Design-Build method makes the project more seam­less. By choos­ing Design-Build your sig­nage pro­gram will have the ben­e­fit of min­i­miz­ing project risk and improv­ing your deliv­ery sched­ule because the design and con­struc­tion phas­es are over­lap­ping. This is because the plan­ning, design, and imple­men­ta­tion are man­aged by a sin­gle com­pa­ny that cross-func­tion­al­ly col­lab­o­rates to smooth out any snags before they become issues along the way. Addi­tion­al ben­e­fits include a more cost-effec­tive, cohe­sive project imple­men­ta­tion, and high qual­i­ty design results. 

But with so many options out there, how do you choose the right one for your project?

4 Best Prac­tices: Design-Build Sig­nage Partner

1. Look for a sig­nage part­ner with expe­ri­enced expe­ri­en­tial graph­ic design­ers, wayfind­ers, and ded­i­cat­ed planners.

An expe­ri­en­tial or envi­ron­men­tal graph­ic design­er spe­cial­izes in cre­at­ing visu­al­ly appeal­ing and func­tion­al sig­nage that enhances the built envi­ron­ment. They have a deep under­stand­ing of wayfind­ing and can help guide peo­ple through com­plex spaces with ease. A ded­i­cat­ed plan­ner also ensures your built envi­ron­ment will meet ADA and build­ing code require­ments so sig­nage isn’t an issue when it comes to get­ting a Cer­tifi­cate of Occu­pan­cy. When choos­ing a sig­nage part­ner, look for one that has expe­ri­enced envi­ron­men­tal graph­ic design­ers and plan­ners on staff. This will ensure that your sig­nage is not only attrac­tive but also func­tion­al, effec­tive, and code com­pli­ant. Expe­ri­en­tial graph­ic design defined here.

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2. Choose a sig­nage part­ner that pri­or­i­tizes plan­ning and design.

Effec­tive sig­nage requires care­ful plan­ning and design. Before any sig­nage is installed, the sig­nage part­ner should work with you to iden­ti­fy spe­cif­ic sig­nage objec­tives, learn your brand­ing sto­ry, and devel­op a com­pre­hen­sive sig­nage plan that meets all of your require­ments. This plan should include every­thing from wayfind­ing to code and ADA sig­nage. By choos­ing a sig­nage part­ner with a cus­tomer cen­tric approach, one that pri­or­i­tizes plan­ning and design, you can be sure your sig­nage will meet all of your brand’s needs and com­ply with all rel­e­vant regulations.

3. Look for a sig­nage part­ner that offers turn-key solu­tions from plan­ning, design, man­u­fac­tur­ing, and installation.

Cre­at­ing effec­tive sig­nage requires more than just design and plan­ning. It’s smart to choose a sig­nage part­ner that can han­dle the entire process from start to fin­ish, includ­ing the fab­ri­ca­tion and instal­la­tion of your sig­nage. This all-inclu­sive inte­gra­tion of design, project man­age­ment and fab­ri­ca­tion, will help ensure your signs are designed for pro­duc­tion from the very begin­ning of the process for greater efficiency.

4. Choose a sig­nage part­ner that works with your budget.

Effec­tive sig­nage does­n’t have to break the bank. When choos­ing a sig­nage part­ner, look for one that can work with your bud­get to cre­ate a solu­tion that meets your finan­cial needs. A good sig­nage part­ner will be able to pro­vide designs with options. They can rec­om­mend cost-effec­tive vari­a­tions (like wood lam­i­nate instead of real wood) that still deliv­er the func­tion­al­i­ty and aes­thet­ic you require. By work­ing with a sig­nage part­ner that is mind­ful of your bud­get, and knowl­edge­able of sign con­struc­tion, you can be sure that you are get­ting the best val­ue for your money.

EGD Team Edit Square

The process of Design-Build sig­nage for your project can be real­ly fun. Use care­ful con­sid­er­a­tion when choos­ing a sig­nage part­ner. Choose a team with an expe­ri­enced envi­ron­men­tal graph­ic design­er and plan­ner, that pri­or­i­tizes plan­ning and design, offers turn-key solu­tions, and can work with your bud­get. By fol­low­ing these best prac­tices, you can be sure that you are work­ing with a sig­nage part­ner that will deliv­er effec­tive and func­tion­al sig­nage that meets all of your require­ments. Andrej Stein­bergs, Kristin Adkins, and Anna Pana­da lead our EGD team. Learn a lit­tle about EGD at Lat­i­tude Sig­nage + Design here.

Have ques­tions? Want to learn more about Design-Build Process at Lat­i­tude Sig­nage + Design? Find your expert here.

Down­load our Design-Build Process PDF now.