Pro­vid­ing Care and Com­fort: Exte­ri­or Sig­nage at Com­mu­ni­ty Alliance

Cre­at­ing Time­less Yet Bold Signs for a Men­tal Health Facility

Com­mu­ni­ty Alliance is a health­care orga­ni­za­tion in Oma­ha, Nebras­ka, that offers psy­chi­atric care, coun­sel­ing, pri­ma­ry care, and oth­er sup­port ser­vices. Dur­ing the pan­dem­ic, the orga­ni­za­tion saw a rapid­ly grow­ing need for men­tal health­care, so they built a 127,700-square-foot facil­i­ty that would serve up to three times the num­ber of peo­ple their exist­ing facil­i­ties could hold. 

The new build­ing opened in June 2024 with Lat­i­tude Sig­nage + Design sig­nage adding time­less style and brand­ing to the facil­i­ty. Here’s a video from KMTV show­ing the new facility.

Sig­nage Needs

Well Bal­anced Sign Design

A soft, time­less look was key for sign design suc­cess. The signs need­ed to be large to help peo­ple eas­i­ly find their way, but we didn’t want them look too overwhelming. 

“We want­ed to reas­sure peo­ple when they arrived at Com­mu­ni­ty Alliance,” said Rebec­ca Kleine, the pro­jec­t’s busi­ness devel­op­ment man­ag­er. ​“We want­ed to give a wel­com­ing feel that wasn’t too loud or in your face.”

Our goal was to use all the square footage avail­able at Com­mu­ni­ty Alliance to not only build a cohe­sive visu­al brand, but also pro­vide cam­pus nav­i­ga­tion so peo­ple could always tell where they were and where they need­ed to go. Each entrance is clear­ly labeled with an easy-to-read sign, and oth­er help­ful wayfind­ing sig­nage is preva­lent through­out the campus.

The Logis­tics

It was impor­tant for the sig­nage to be vis­i­ble in all direc­tions. A key com­po­nent of this busi­ness was being high­ly acces­si­ble to all, so this major inter­sec­tion had fast-mov­ing traf­fic, which need­ed con­sid­er­a­tion with the sig­nage siz­ing. To ensure peo­ple didn’t miss the build­ing, we helped design an over­sized main mon­u­ment sign to attract atten­tion and be vis­i­ble from the street.

The beau­ti­ful Com­mu­ni­ty Alliance build­ing is brick with inset met­al pan­els. The over­sized race­way behind chan­nel let­ters min­i­mized mechan­i­cal and elec­tri­cal pen­e­tra­tions into the build­ing, help­ing main­tain its aesthetics.

The slight­ly curved sign design with push-through acrylic fit well with the building’s clas­sic under­stat­ed exte­ri­or. The sans serif font Com­mu­ni­ty Alliance’s brand­ing agency chose worked per­fect­ly for the over­sized signs. 

The result? A sleek, sophis­ti­cat­ed cam­pus that’s invit­ing, com­fort­ing, and easy to nav­i­gate. Learn more here.

Have ques­tions about this project? Con­nect with our sig­nage expert on this project, Rebec­ca Kleine.

Con­nect Today for any ques­tions on incor­po­rat­ing cre­ative sig­nage solu­tions in your build­ing project.

Learn more about health­care sig­nage here.