Behind the Scenes: How Project Management Ensures Signage Project Success

Are you planning a complex signage project? From ADA-compliant interior wayfinding to massive exterior monuments, the secret to a seamless installation isn't just the design — it’s the project management.

At Latitude Signage + Design, our project managers are the shepherds of your brand. They guide every sign through its lifecycle, from the initial sale to final installation. To give you a deeper look at how we handle complex environmental graphics and architectural signage, we sat down with a few of our project management experts.

What Does a Signage Project Manager Do?

Many clients ask what happens after a design is approved. The answer? Everything. Our project managers handle the heavy lifting of logistics. Their primary tool is the message schedule — a detailed spreadsheet that tracks every single sign in a building. Whether it’s a simple bathroom door sign or a high-profile digital monument, the project manager ensures the messaging, location, and mounting specs are flawless. They coordinate when a project will be scheduled for production in the factory and when installers will be available to put the signs in place.

Client liaison is perhaps the most important role they play. For the life of the project, they are the direct link between the client and Latitude. They answer all your questions and keep you client updated on project status until completion.

Tailored Support for Architects, Contractors, and End-Users

At Latitude, we categorize our project management into two specialized streams to better serve the unique needs of the construction and design industry:

• Contract Project Managers: These experts work directly with architects, general contractors, and construction professionals. They understand the rigors of construction schedules and submittal packages.
• Negotiated Project Managers: These project managers partner with end-users, such as facility managers or business owners, helping them navigate branding refreshes and wayfinding updates.

Regardless of who they're working with, project managers put your needs first.

Constant Communication Is Key

In the world of signage, no one likes a surprise. That’s why proactive communication is the cornerstone of our department. Good or bad, our project managers keep you filled in and provide recommendations and guidance for moving forward. By setting clear expectations and offering creative problem-solving, our project management team often finds win-win solutions that clients may not have considered, saving time and budget.

From Blueprints to Reality: The Reward of Signage Excellence

Nothing beats seeing a signage project come to life. Whether it's a small ADA sign or a large-scale monument sign, every time one of our project managers drives past or visits a site, they think back to all the rewarding work it took to bring those signs to life.

Here are a few projects our project managers are particularly proud of:

• United States Air Force Academy Athletic Department: This comprehensive signage package included everything from small plaques to large-scale graphic panels.
• Surf District: Working on Clear Lake, Iowa's Surf District gateway — where Buddy Holly played his final show — was extra fun for the project management team.
• University of Nebraska Medical Center: Seeing the beautiful exterior monument signs as we drive by still gives us chills!

Ready to Start Your Next Project?

Whether you need a partner for a new healthcare facility, a corporate campus, or an educational institution, Latitude’s project managers are ready to ensure your project's success. Begin the conversation at connect@latitudesignage.com.