Signage Expert: Todd Carey

Meet Todd Carey, he leads our Sales + Marketing team.

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Signage Expert: Rebecca Kleine

Meet Rebecca Kleine, master networker and signage expert with 12 years in the biz.

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Signage Expert: Tom Wilcoxen

Meet Tom Wilcoxen, he's been a sign expert for 20+ years. His knowledge of projects and getting done is second to none.

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Signage Expert: Matt Seidl

Meet Matt Seidl one of one of the newest members of Latitude Signage + Design.

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Signage Expert: Tony Squire

Meet Tony Squire and learn about his nearly a decade years of signage experience

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Signage Expert: Erin Carey

Meet Erin Carey, signage is in her blood (her Dad started the company), her 29 years of signage experience is all about customer service.

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Signage Expert: Justin Halverson

Meet Justin Halverson and learn about his almost 10 years of signage experience

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Signage Expert: Bryce Carlson

Meet Bryce Carlson and learn about his 24 years of signage experience.

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We’ve Changed Our Name: Here’s what you need to know about this new direction.

As of April 1, 2023 we ended a longstanding franchise relationship to become an independent signage + design company.

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She's Baaaaack! Rebecca Kleine Re-Joins Omaha Signage Experts

Our Omaha office is thrilled to announce the return of Rebecca Kleine. Learn a little more about Rebecca!

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Meet Matt Seidl, Iowa Sign Expert

A Des Moines native, Matt Seidl, has recently joined our Iowa Business Development team. We asked him a few questions in his 4th week “on the job.”

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Team Profile - Project Management

You may wonder what Latitude Signage Project Managers do. The answer is simple: They do it all. Learn more about the roles and goals of our 11 Project Managers from Ronda, Michael, and Katie.

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Reset & Reimagine: 2021 is through. Here’s the focus for 2022.

2021 is through. Here’s the focus for 2022. Core values, goals, strategic initiatives.

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Account Management at Latitude

Excellent customer service should be a top priority for any successful and thriving business. With that in mind, in 2016 Latitude implemented a new position of Account Manager in our Nebraska office.

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Customer focused. Outgoing. Professional. Bryce Carlson is a signage leader in Eastern Iowa.

Bringing spark, personality, and sign expertise to Eastern Iowa, Bryce Carlson makes a big impact with his clients. He's seen nearly everything: mixed-use development, Big 10 stadium, large hospitals, and more. Learn more.

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Meet Erin Carey, Nebraska Sign Expert With Passion And Creativity

It's time to meet Erin Carey, one of Nebraska's Sign Experts. Her passion for engaging with each client makes her the popular Nebraska Sign Expert she is today. Learn more about Erin.

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Meet Tony Squire, Iowa Sign Expert With An Eye For Detail

Tony works hard for his clients and his attention to detail pays off every time. This pays off on many high profile projects in his resume. Learn more about Tony.

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Opposites Attract: Science + Art = Environmental Graphic Design

Environmental graphic design (EGD) is part of the everyday fabric of our lives, and many of us never notice it—and that’s no accident.

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From Signage to Shields. Thankful for our healthcare workers, and helping where we can.

How can we help? This has been a regular question these days. Here's ways you can thank a healthcare or essential worker and what we've been doing to help in our community.

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Signs of Good Health: Challenging Employee Wellness

Ashley LaRue, Latitude’s own health champion, shares what she’s learned over 13 years as an advocate for healthy work habits and ways she’s helped get our team moving through employee wellness initiatives.

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Expert Profile: Ann Pauls

The mountains were calling, and she had to go! Transplanting to Latitude-Colorado, Ann brought her 10 years of sign experience into a project management role. Now, she's ready for her next adventure as an Latitude Expert. Check out her fresh outlook, fresh ideas, and 'get it done' attitude.

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A New Process Delivers Smart Solutions

At Latitude, we are challenging the norms. So what does that mean? It means improving our internal processes and translating that to our customers, easing stress and frustration while reducing the amount of time customers wait on projects. Check out the changes we've made to our production process.

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Expert Profile: Tom Wilcoxen

Small town guy, Tom Wilcoxen, brings big city ideas to clients throughout Illinois.

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Meet Michael McKeag, President and CEO

As a lifelong learner and son of a teacher, who loves to get his hands dirty, President and COO Michael McKeag's interests lie deep in all facets of business.

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When Design & Manufacturing Collaborate: Clients Win!

Designers need to be experts at interpreting brand standards and putting a creative spin on how logos, colors, and fonts work within a complete architectural signage package. Fabricators bring the vision to life.

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5 Things You Should Know About Our Digital Print Capabilities

We can handle every facet of digital printing, from design to production to installation.

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Expert Profile: Justin Halverson

"Latitude is capable of managing all of our large, unique projects while always paying close attention to detail."

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Boston Strong. Grinnell Proud.

As a family-run business that grew out of our founders garage to a state-of-the-art manufacturing facility, Latitude Signage knows about vision, perseverance, and grit.

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Expert Profile: Erin Carey

"What we can offer our clients is quite unique. Sure, there are commercial sign manufacturers, but we offer a full-service architectural sign solution that begins with consulting, designing, engineering, and continues until final installation."

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Love. Music. Family. Signs.

Most people don't start a decades-long second career in their 60s, but Bob and Sylva Dixon aren't most people. With much courage, Bob and Sylva left their hometown area of 60 years and moved to Grinnell as the fifth and sixth employees of Latitude Signage Latimer Group.

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Team Profile - Production Design

The designers in this department have an eye for detail and a collaborative spirit. Production designers work with both the sales teams to understand the clients' goals and the production experts to figure out the best ways to produce the desired look.

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Expert Profile: Bryce Carlson

"We don’t promise things we can’t deliver. I think it’s so important to be proactive and have those discussions with clients and architects early in the process so that everyone has a clear understanding of what materials and fabrication methods."

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Expert Profile: Todd Carey

There are almost limitless possibilities to what we can do. I love projects that push our designers to come up with new ideas and push our production experts to figure out what materials and methods are needed to achieve something that’s never been done before.

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Expert Profile: Tony Squire

"Our knowledgeable and experienced in-house signage design team differentiates us. When I’m trying to help a client figure out specifically what they need for their project, having a team that can conceptualize ideas, design that idea, AND create a prototype of the idea is fantastic."

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Teamwork and 17 Legs: Market to Market Relay

Let's talk for a minute about teamwork. Sometimes it takes an entire team to make it happen, but all of the individual components have merit. Such was the case with the Market to Market Relay (M2M).

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From a Leap of Faith to a Lasting Legacy

25 years after a life-changing leap of faith, Dottie McLaughlin is retiring from Latitude and leaving behind a legacy.

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Latitude Cares…

Twelve Latitude employees participated in the February Take Away Hunger event in Grinnell, Iowa. This was our second year volunteering to make an impact on the global fight against hunger by "giving through doing."

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Latitude at the Iowa State Capital

Latitude’s Karen Hanson, as part of this year’s Poweshiek Leadership Program (PLP), recently visited the Iowa State Capital to witness state government functions and how local leaders have the ability to impact future decisions.

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How To Rock Architectural Signage for 30 Years

As an Latitude affiliate headquartered in Grinnell, Iowa we have serviced the architectural sign industry for over 30 years. Over that time we’ve worked with many great people and created some of the best architectural signage across the Midwest.

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